Lincoln

Lincoln design and print agency wins national industry award

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Ruddocks has won a national industry award for its work on British Steel’s employee newspaper, ‘Steel Matters’.

The Best Internal Publication award was presented to Ruddocks and British Steel at the CIPR Excellence Awards ceremony in London last week to celebrate commitment to creativity and professionalism in providing a particularly important communication tool for British Steel.

‘Steel Matters’ broadcasts a wide range of monthly news from from corporate information and project wins to community and people-led stories.

The Chartered Institute’s Excellence Awards, now in its 33rd year, is judged by a panel of 88 judges made up of senior industry leaders, and seeks to showcase the highest levels of professional achievement across the UK and the world.

The panel made specific reference to the “change in people’s pride and commitment to the organisation” facilitated by the Steel Matters publication.

Creative Director at Ruddocks, Ian Cant, said: “We are absolutely delighted to have won this award with British Steel, it is a huge achievement… we were up against strong competition from some really impressive projects.”

He continued to describe how proud they were of the publication, which enables a large workforce who do not use electronic devices within their job to be able to keep up-to-date on a range of monthly news items, such as corporate information, project wins, and community and people-led stories.

Mr. Cant explained that the publication “has been hugely instrumental in re-engaging and bringing the workforce together under the new British Steel identity following the rebrand last year.”

Ruddocks and British Steel press team (L-R: Amy Sellers (Ruddocks), vicki Thompson and Hannah Young (British Steel), and James Smart (Ruddocks)).

Communications Specialist Hannah Young said: “We are really thrilled with the result, a great reward for lots of hard work to create a publication we are all very proud of.”

Paul Banton Ruddocks Managing Director, Paul Banton added: “we are now working with British Steel to increase readership levels and reduce production costs even further.”

He concluded, “We look forward to building on the success of last year and many more exciting times ahead.”